Profitable partnerships

Affinities have seen real growth in the last couple of years, as more and more brands open their eyes to the possibilities.

Smartmedia successfully plan and manage business to business affinity partnerships for Virgin Wines, Warehouse Wines, Shop Direct Group, Superbreak, Jet2.com, Clinton Cards, LoveFilm, RSA and many charities.

We use our experience and contacts to work with businesses, media owners, employee benefit sites and charities to negotiate deals where all parties benefit equally.

In the last two years many more companies are capitalising on this type of marketing. Smartmedia are at the forefront of this change and have brokered a number of media first deals with some of the UK's major media owners.